Ilse Crawford is a designer, academic and creative director with a simple mission to put human needs at the centre of her work. As founder of Studioilse, together with her multi-disciplinary, London-based team, she brings her philosophy to life. This means creating environments where humans feel comfortable; public spaces where people feel at home and homes that make sense for those who live in them. It means designing furniture and products that support and enhance human behaviour in everyday life; and selecting materials that have the least harm to people (makers and users) and our planet. It also means restoring the human balance in brands and businesses that have lost their way. As founder of the department of Man and Wellbeing at the Design Academy Eindhoven, her mission extends to nurturing a new generation of students to always question why and how their work improves the reality of life.